TikTok leads, worked while they’re still hot
TikTok Lead Generation forms land in your CRM the moment they are submitted — Instant Page forms included. Comments on your ads get on-brand replies, your best customer segments become TikTok audiences, and TikTok hears which leads actually turned into business.
Everything TikTok needs, in one place
Lead Gen forms, captured instantly
TikTok tells BM CRM the moment a form is submitted — including Instant Page forms — and the lead lands in your pipeline with every answer mapped to the right field, custom questions included.
Follow up where deals close
A TikTok lead with a phone number is one tap from a WhatsApp conversation. Captured leads flow into the same pipeline, inbox and follow-up system as every other channel.
Ad comments, answered
Comments on your TikTok ads get replies — fully automatic, or with an AI copilot that drafts the reply and lets your team approve it. Interest in your comments stops going to waste.
Audiences from your CRM
Turn any customer segment — buyers, qualified leads, past clients — into a TikTok custom audience for lookalikes and retargeting, updated from your real data.
Results back to TikTok
Map your pipeline stages to TikTok events — ready-made presets or your own mapping — so TikTok optimizes campaigns toward qualified leads and sales, not form fills.
TikTok DMs — coming soon
Direct messaging on TikTok is on our roadmap and waiting on TikTok’s business-messaging access. Lead forms, comments, audiences and ad results are live today.
Live in minutes, not weeks
Connect TikTok Ads
Authorize your TikTok advertiser account with the official login. Your lead forms are detected automatically.
Leads arrive mapped
Form answers — including custom questions — land as clean CRM fields, with the ad and campaign attached.
Work them, and TikTok learns
Your team and follow-up tools work the leads; qualified outcomes flow back so TikTok’s algorithm finds you more buyers.
Teach TikTok what a good lead looks like
TikTok’s algorithm optimizes toward the events you send it. BM CRM sends it your pipeline truth.
Pipeline stages map to TikTok events — use a preset or set your own per campaign.
Qualified and won leads report back automatically, matched to their campaign.
Purchase events fire only on genuinely won deals — your signal stays clean.
TikTok questions, answered
How do TikTok leads reach the CRM?
TikTok notifies BM CRM the instant a Lead Generation form is submitted, and the lead appears in your pipeline within seconds — with form answers mapped to CRM fields.
Do custom form questions come through?
Yes. BM CRM reads your form definitions from TikTok, so standard fields and custom questions both land as structured data you can filter and act on.
Can I message TikTok leads back on TikTok?
TikTok direct messaging for businesses is coming soon — it needs a separate TikTok access we are working through. Today, leads with a phone number can be followed up on WhatsApp, and comments on your ads can be answered directly.
What are the comment reply options?
Two modes: fully automatic replies by rules you set, or copilot mode where the AI drafts a reply and your team approves before it posts. You can switch modes per campaign.
What does BM CRM send back to TikTok?
Pipeline outcomes mapped to TikTok events — for example a qualified lead or a completed sale — so your campaigns optimize toward real business results rather than raw submissions.
Stop losing leads while you sleep.
Switch on your AI CRM and turn every WhatsApp and Meta lead into a booked meeting — starting today.