Shipped, not promised
BM CRM improves every week. These are the recent highlights, in plain language, only things that are actually live.
August 2026
TikTok, end to end: instant Lead Generation capture with field mapping, ad-comment replies with an AI copilot, custom audiences built from CRM segments, and pipeline results reported back to TikTok.
Team hierarchy: teams with managers, strictly downward administration, and invites that only offer roles you may grant.
Custom report builder: compose your own report from the metrics you care about, save it, print it as a PDF.
Lead and contact pages redesigned: cleaner facts, stage pipeline, AI insight panel, and everything responsive.
Leads and contacts tables: dozens of optional columns, column presets, and filtering by capture campaign.
July 2026
Snapchat capture with form-driven field mapping, and conversion results back to Snapchat.
Calendar providers: Google and Microsoft 365 / Outlook two-way sync; Apple iCloud as a booking destination.
Reports: pipeline & sales, attribution, activity, AI performance and manager-gated team views, every number drillable.
Campaigns: drip sequences, A/B message testing and right-to-left language support.
AI voice replies: natural voice notes, with voice cloning strictly by recorded consent, opt-in per campaign.
June 2026
AI agent per campaign: knowledge bases, objectives and guardrails configured per campaign, with instant human takeover.
Lead capture rebuilt: Meta Lead Ads, click-to-WhatsApp, Instagram and Messenger capture with the ad attached to every lead.
Broadcast protection: sending pauses automatically on failure spikes; STOP honored instantly, enforced by the system.
Mobile apps ready: the same inbox, pipeline and notifications on phones and tablets.
Questions people ask before they buy
How often is this page updated?
Monthly, with the highlights, the product itself ships improvements every week.
Do updates cost extra?
No, improvements roll out to every workspace on every plan.
Can I request a feature?
Yes, message us on WhatsApp. A lot of what you see here started as a customer request.
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