Every property enquiry answered while interest is hot
Portal-fatigued buyers message at midnight. BM CRM captures every ad lead, replies on WhatsApp in seconds, in the buyer’s language, qualifies budget, area and timeline, and books the viewing into your calendar before a competitor picks up the phone.
A buyer at 12:41am, qualified by breakfast
The project the enquiry came from, the payment plan answered from your own price list, the budget and the floor captured — all before anyone in the office has seen it.
The buyer messages at 11:58pm. Your agent reads it at 9am.
None of that is a discipline problem. It is a shift nobody is on, and it is the shift property buyers do their shopping in.
- 11:58 PMA buyer taps your launch ad, asks whether the 2-bedroom is still available and what the payment plan looks like.
- 12:04 AMThey ask two other agencies the same two questions. It costs them nothing to ask all three.
- 8:10 AMWhoever answered first is already holding a Saturday viewing slot. The other two are still typing.
- 9:00 AMYour agent opens the phone to a night of messages and starts at the top — not at the buyer who was ready.
From the ad tap to a viewing on Saturday
- 01The enquiry arrives with the project on it.From a click-to-WhatsApp ad, your website, a portal handover or a QR code at the stand — the chat opens in the shared inbox already tagged with the campaign and the project.
- 02The AI asks what a good agent asks.Budget, preferred area, cash or mortgage, when they want to move — in conversation, answering only from your own price list and payment plans.
- 03It books the viewing, then steps back.Slots that are genuinely free in your agents’ calendars, confirmed in the chat, rescheduled at 11pm when plans change. The agent gets one alert with the whole thread.
Two towers · handover Q4 · 70/30 plan
Three things the sales floor feels by Monday
Launch weekends that do not leak
Every enquiry, from every source, lands in one inbox tagged by project and gets a real answer in seconds instead of a callback on Monday. Brochure collectors stay in nurture. A buyer who names a budget and an area is moved forward and handed to an agent who can already see the whole conversation. Your agents spend the weekend running viewings instead of catching up with a phone.
Viewings in the chat, on real calendars
The AI offers slots that are actually free in your agents’ calendars, books the viewing, confirms it in the chat, and reschedules when a buyer moves at 11pm. Both sides are reminded before it. No double-booked agent, no viewing that exists only in somebody’s notebook, and never a promised callback standing in for a booking that was never made.
One number for the whole sales floor
Agents answer from the company’s WhatsApp number, not their own, and each conversation has exactly one owner — with the history, the stage and the last thing promised visible without leaving the chat. When an agent leaves, the conversations and the contacts stay with the business, and leads the AI is handling can have their contact details masked from staff entirely.
Four things the CRM guarantees every buyer
Enforced by the product on every enquiry, on every project, at every hour.
Questions people ask before they buy
Can it handle off-plan project launches?
Yes, capture forms per campaign, custom questions (budget, unit type) mapped to fields, and broadcasts to your opted-in list when the next phase releases.
Does it work in Arabic and English?
Yes, the AI replies in the customer’s language automatically, and the team inbox handles both side by side.
How fast are ad leads available?
Within seconds of the form submission or first WhatsApp message, with the ad and campaign attached to the lead.
Can my agents take over from the AI?
Any time, with one tap, the AI pauses instantly the moment a human replies, and manual decisions are always final.
Do viewings go into the calendar my agents already use?
Yes, Google Calendar, Outlook / Microsoft 365 or Apple iCloud. The AI offers slots that are genuinely free, books the viewing, and reschedules it in the chat when the buyer moves.
Can I see results per project, not just per month?
Yes. Enquiries, qualified rate, viewings and reservations break out by project and by campaign, so a launch is judged on its own numbers instead of a monthly total.
What happens to a buyer when an agent leaves?
The conversation is on the company’s number, so it stays with the business. Leads the AI is handling can also have their contact details masked from staff, so your database stays with you when an agent moves on.
Where do portal and walk-in enquiries land?
In the same inbox as the ad leads. A form on your site, a QR code at the stand or a forwarded portal enquiry all arrive tagged with where they came from, with nothing to re-type on Monday.
Stop losing customers while you sleep.
Switch on BM CRM and turn every enquiry, from every channel you run, into a booked appointment, starting today.